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I recently worked with The Centre for Mental Health Nursing at The University of Melbourne to create new branding and collateral for their annual conference ‘The Collab’. They host the event jointly with The Australian Nursing & Midwifery Association, The Health & Community Services Union and the Australian College of Mental Health Nurses. The Brief […]

I recently worked with The Centre for Mental Health Nursing at The University of Melbourne to create new branding and collateral for their annual conference ‘The Collab’. They host the event jointly with The Australian Nursing & Midwifery Association, The Health & Community Services Union and the Australian College of Mental Health Nurses. The Brief […]

This festive season, join in the spirit of giving with the magic of your brand. Transform ordinary client gifting into something professional and memorable with beautifully branded and personalised client gifts that impress clients and elevate your brand. As we lead into the season, I’m offering personalised greeting cards and gift boxes to add that […]

This festive season, join in the spirit of giving with the magic of your brand. Transform ordinary client gifting into something professional and memorable with beautifully branded and personalised client gifts that impress clients and elevate your brand. As we lead into the season, I’m offering personalised greeting cards and gift boxes to add that […]

A brand strategy is like a roadmap for your business – it helps you navigate the competitive landscape, connect with your audience, and ultimately build a strong and memorable brand. Here’s why it’s important: 01. DifferentiationIn a sea of options, a well-defined brand strategy helps your business stand out. It highlights what makes you unique […]

A brand strategy is like a roadmap for your business – it helps you navigate the competitive landscape, connect with your audience, and ultimately build a strong and memorable brand. Here’s why it’s important: 01. DifferentiationIn a sea of options, a well-defined brand strategy helps your business stand out. It highlights what makes you unique […]

Colour psychology is the study of how colour impacts the way we perceive things in the world. Colours can have a powerful influence on our emotions and in turn, the way we think and behave as consumers. It’s for this reason that it’s essential to choose your brand colours thoughtfully. While the perceptions of colour […]

Colour psychology is the study of how colour impacts the way we perceive things in the world. Colours can have a powerful influence on our emotions and in turn, the way we think and behave as consumers. It’s for this reason that it’s essential to choose your brand colours thoughtfully. While the perceptions of colour […]

Consumers are more likely to trust a brand that maintains a consistent look and feel. It’s for this reason the world’s most recognisable brands develop and enforce strict brand guidelines. A brand style guide is a document containing a set of standards for how an organisation presents itself to the world. Do you have a […]

Consumers are more likely to trust a brand that maintains a consistent look and feel. It’s for this reason the world’s most recognisable brands develop and enforce strict brand guidelines. A brand style guide is a document containing a set of standards for how an organisation presents itself to the world. Do you have a […]

A rebrand is often a natural progression in the life cycle of any strong brand. It helps your brand stay relevant and trusted, ensuring your customers continue to choose you over your competitors. As a business owner, it can sometimes be difficult to know if your branding is actually effective. If you’re feeling a little […]

A rebrand is often a natural progression in the life cycle of any strong brand. It helps your brand stay relevant and trusted, ensuring your customers continue to choose you over your competitors. As a business owner, it can sometimes be difficult to know if your branding is actually effective. If you’re feeling a little […]

So what is branding? You might hear the word branding thrown about but wonder what it actually is. Branding is more than just a logo or visuals. A logo is an important part of a brand, but branding is the complete essence of your business and how it shows up in the world. It is […]

So what is branding? You might hear the word branding thrown about but wonder what it actually is. Branding is more than just a logo or visuals. A logo is an important part of a brand, but branding is the complete essence of your business and how it shows up in the world. It is […]